Brown Forman Forester 1870 Our challenge was to create a design that would appeal to a European audience that perceives the American old West in a positive light. We leveraged recognizable old West motifs and design cues to support Fores
       
     
Final Design
       
     
Phase One Pencils
       
     
Phase One Pencils
       
     
Phase One Pencils
       
     
Brown Forman Forester 1870 Our challenge was to create a design that would appeal to a European audience that perceives the American old West in a positive light. We leveraged recognizable old West motifs and design cues to support Fores
       
     
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Brown Forman
Forester 1870

Our challenge was to create a design that would appeal to a European audience that perceives the American old West in a positive light.

We leveraged recognizable old West motifs and design cues to support Forester 1870’s unique American heritage. The use of an aged parchment substrate along with hand rendered scrolls and heroic support copy on the sides of the bottle help to complete this appealing Western design.

Final Design
       
     
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Final Design

Phase One Pencils
       
     
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Phase One Pencils

Phase One Pencils
       
     
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Phase One Pencils

Phase One Pencils
       
     
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Phase One Pencils